Case study
How we deploy (without naming names).
Every engagement is different, but serious OTT rollouts tend to follow the same rhythm. Below is how we typically work when a white-label OTT build is a fit — scoped in a statement of work, not a blog post.
1. Discovery
We align on audience, monetization, content shape (live vs. VOD), and which surfaces ship first — often mobile + web before TV and Roku, or the full set if your timeline and budget match.
2. Branding & tenant setup
Your brand, colors, copy, and store identities are wired into one product system so auth, playback, and memberships behave consistently across apps.
3. Build & QA
We configure the stack, run device QA, and prepare submissions under your developer accounts. You’re not left with a repo nobody on your team can run.
4. Launch & care
After go-live, we operate the managed footprint: security and dependency maintenance, compatibility with OS and SDK releases, and support defined in your SOW — not unlimited feature work, but keeping the product shippable.
Numbers: See pricing and build vs. buy on the homepage. We don’t publish client logos here; ask for references when you’re in active conversation.